Sun Siyam Group Introduction (English Translation)
Sun Siyam has a deep understanding of the "island bloodline" and drives the brand's evolution with the pride of the Maldives. The future vision embraced by sunshine is rooted in purity and authenticity, infused with unique creativity, and will eventually bloom brilliantly for the new generation.
Mr. Siyam
Back then, he only had 900 US dollars in his pocket but harbored a budding dream. In the 1980s, as the tourism industry boomed, the young entrepreneur Ahmed Siyam Mohamed keenly seized the huge opportunity—he firmly believed that the future belonged to this emerging industry.
His blueprint was clear: to build the most successful travel agency in the country. "I still remember making up my mind back then to run a travel agency that was different from others," he recalled. The starting point was extremely simple—just two tables, a few chairs, and a fax machine—but it was this small investment that laid the foundation for the future industry-shaking feat.
In 1998, Sun Siyam Vilu Reef officially opened, marking the first chapter of the legendary Sun Siyam brand. He explained, "My goal was not just to build a hotel, but to create an unforgettable experience—to build a Maldivian-style home where guests can relax and deeply fall in love with this land."
This concept still resonates strongly with repeat customers, with some visiting more than 40 times, fully confirming its success. Growing up on the island, he deeply understood that the way of treating guests is not just a inherited tradition, but a way of life integrated into the blood. His father, as the island chief, attached great importance to ensuring that everyone who came here could feel this enthusiasm, and the entire community was well cared for. Their home was always full of guests, and every visitor would be warmly welcomed and served with delicious food. "This open and sincere guest-reception culture shaped me, and it runs through everything I do—I place family values and the spirit of reunion at the core of my life."
Starting from humble beginnings, after 30 years, Sun Siyam has grown into one of the most renowned resort brands in the Maldives. Currently, it owns five stunning Maldivian resorts, a picturesque resort in Sri Lanka, and several new projects in the pipeline—the name "Siyam" has always carried the pioneering spirit from the early days, passed down from generation to generation and remaining vital over time.
"I hope guests can take away a lasting sense of belonging when they leave, as if they have found a second home in a foreign land. The reason many people choose our resorts again is precisely because they feel this precious bond—it goes beyond the luxury vacation itself. It is this deep emotional connection that brings them back frequently, and they still retain unforgettable memories even after leaving; just like the values I upheld in my childhood, which have always shaped my life."
Recently, Sun Siyam Group of the Maldives announced the launch of a landmark brand renovation plan to celebrate its 35th anniversary in the Maldivian hotel industry. This brand upgrade is not just a visual renewal, but also takes "The Home of the Maldivian Spirit" as its core concept, further consolidating the group's position as the most culturally rich resort operator in the Maldives. By launching new "Signature Experience Programs" at all six resorts and introducing the direct customer loyalty program "Siyam Rewards", it comprehensively enhances the guest experience.
The group now integrates its five Maldivian resorts and Sri Lankan resort project under the unified brand identity of "The House of Siyam". To facilitate selection for guests and partners, each property is clearly categorized into three series: Luxury, Privé, and Lifestyle.
At the core of this upgrade is a series of "Signature Experiences" that go beyond the boundaries of villas, integrating Maldivian traditions and imagination into every stay. Guests can participate in the weekly "Maldivian Roots" activity to experience cultural heritage through food and stories; book the Maldives' first overwater photography studio "Insta Villa" to capture stunning moments in a six-star setting; or join the vibrant scenes of the "Sun Siyam Beach Club", transitioning from leisurely afternoons to evening music and dances under the orange sky. From the ceremonial "WOW Welcome" to "Treasure Hunt", from "Embarking on a Delightful Journey of Plant-Based Cuisine" to "Moonlight Cinema", every journey is filled with unexpected joyful moments.
Launched simultaneously, the "Siyam Rewards" digital membership program strengthens direct customer connection through personalized itineraries, room upgrades, and carbon offset options, with benefits available upon the first booking. Each stay will support marine conservation and community projects through the group's sustainable development platform, Sun Siyam Care.